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Walmart Launches 'Plus' In Challenge To Amazon Prime's Dominance
In a challenge to online shopping behemoth Amazon, Walmart is launching its own online retail delivery service.
On Tuesday, Sept. 1, Walmart unveiled Walmart Plus (Walmart+), a membership program that grants subscribers unlimited free delivery, fuel discounts, and no checkout lines, according to the mega retailer’s announcement.
Touted as a rival to Amazon Prime membership service, which offers free two-day deliveries, streaming, and video services, the Walmart program will cost $98 a year or $12.95 per month. It will become available on Sept. 15.
Walmart is promising Plus members free sam…