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Taylor Swift's Financial 'Strategic Genius' Examined In New Harvard Business Review Book Taylor Swift's Financial 'Strategic Genius' Examined In New Harvard Business Review Book
Taylor Swift's Financial 'Strategic Genius' Examined In New Harvard Business Review Book Taylor Swift created a huge economic impact with her record-breaking Eras Tour and a new book from Harvard Business Review will look at the pop star's financially savvy vision. "There’s Nothing Like This: The Strategic Genius of Taylor Swift" will be released on Tuesday, Apr. 8, the Harvard Business Review announced on Tuesday, Jan. 28. It was written by senior editor Kevin Evers, the author of several bestsellers, including books on digital disruption and marketing. The Eras Tour grossed more than $2 billion and generated a $10 billion economic impact on local economies, acc…

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by Chris Spiker