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Urban Rebranding

Real Estate
Luxury Hotel Replacing 3 Motels In Jersey Shore Borough Long-Reputed As Party Town Luxury Hotel Replacing 3 Motels In Jersey Shore Borough Long-Reputed As Party Town
Luxury Hotel Replacing 3 Motels In Jersey Shore Borough Long-Reputed As Party Town A Jersey Shore town that gained a reputation for being one of the best places to party while down the shore is getting a rebrand. And it's in part due to a luxury hotel set to replace three of the motels in Seaside Heights that haven't exactly been helping the family-friendly atmosphere. In a 6-0 vote last month, Seaside Heights council members approved the designation of a Boston-based redeveloper for the hotel, to be built on the Lincoln Avenue and Ocean Terrace lots where Dry Dock, Glendale, and Surfside motels currently stand. The firm, 6M Development, shared a brief description of the…

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by Cecilia Levine