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Pepsi Launching Prebiotic Cola To Win Back Health-Conscious Soda Drinkers Pepsi Launching Prebiotic Cola To Win Back Health-Conscious Soda Drinkers
Pepsi Launching Prebiotic Cola To Win Back Health-Conscious Soda Drinkers Pepsi is putting a prebiotic spin on its classic soda. The company announced the launch of Pepsi Prebiotic Cola on Monday, July 21. The low-sugar soda will have three grams of prebiotic fiber, 30 calories, and no artificial sweeteners. Pepsi said this will be its first major innovation in the classic cola category in 20 years. "From the iconic blue can, to the consumer-preferred Pepsi Zero Sugar, our portfolio has always adapted to the needs and flavor preferences of the consumer," said Ram Krishnan, the company's US CEO. "Pepsi Prebiotic Cola represents the next leap forward in givin…

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by Chris Spiker
Business
PepsiCo Buys Poppi For $1.95B As Prebiotic Soda Industry Heats Up PepsiCo Buys Poppi For $1.95B As Prebiotic Soda Industry Heats Up
PepsiCo Buys Poppi For $1.95B As Prebiotic Soda Industry Heats Up PepsiCo is making a nearly two-billion-dollar bet on the future of soda. Pepsi said it will acquire Poppi, a fast-growing prebiotic soda brand, the company said in a news release on Monday, Mar. 17. The $1.95 billion deal aims to strengthen Pepsi's push into health-focused beverages. The Texas-based brand, founded by husband-and-wife duo Allison and Stephen Ellsworth, skyrocketed in popularity after landing an investment on the TV show "Shark Tank". With its mix of prebiotics, fruit juice, and apple cider vinegar, Poppi has built a loyal following as a low-calorie alternative to tradit…

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by Chris Spiker
Business
Coca-Cola Launches Prebiotic Soda, First Step Into Booming Gut Health-Focused Industry Coca-Cola Launches Prebiotic Soda, First Step Into Booming Gut Health-Focused Industry
Coca-Cola Launches Prebiotic Soda, First Step Into Booming Gut Health-Focused Industry Coca-Cola is entering the fast-growing prebiotic soda market for the first time with fruit drinks promising gut-health benefits. The Coca-Cola Company announced the launch of Simply Pop in a news release on Tuesday, Feb. 18. The prebiotic sodas are the latest product from Simply Beverages, a brand owned by Coca-Cola. Simply Pop will be sold in 12-ounce slim cans with five flavors: strawberry, pineapple mango, fruit punch, lime, and citrus punch. Each can will contain six grams of prebiotic fiber for gut health, plus vitamin C and zinc for immune support. The drinks with …

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by Chris Spiker