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Digital Advertising

Alleged $1.3M Scam: NY Man, Kubient CEO Accused Of Accounting Fraud, Misleading Investors Alleged $1.3M Scam: NY Man, Kubient CEO Accused Of Accounting Fraud, Misleading Investors
Alleged $1.3M Scam: NY Man, Kubient CEO Accused Of Accounting Fraud, Misleading Investors A New York resident who was the chief executive officer of digital advertising technology company Kubient fabricated documented and misled investors and auditors, according to federal authorities. The scheme by Long Island resident Paul Roberts, age 48, of Melville caused Kubient to improperly recognize more than $1.3 million in fraudulent revenue in Kubient’s financial statements at the time of the company's initial public offering, according the United States Attorney for the Southern District of New York Damian Williams. Roberts was charged this with one count of securities fra…
Cameo Agrees To Pay NY $25K For 'Misleading' Promotional Videos Cameo Agrees To Pay NY $25K For 'Misleading' Promotional Videos
Cameo Agrees To Pay NY $25K For 'Misleading' Promotional Videos Cameo will pay dozens of states, including New York, for failing to ensure customers knew that promotional videos on its site were actually paid endorsements. Baron App Inc., owner of the popular celebrity-shoutout-ordering website, agreed to pay $100,000 in penalties to 30 states as part of a settlement agreement reached Wednesday, July 24. New York will receive $25,000 of that, state Attorney General Letitia James said. Cameo found itself in hot water after launching its “Business Cameo” service in 2020, allowing companies to hire celebrities to record videos endorsing their services. A…