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Rebranding

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Goldfish Snack Crackers Now Have New Name: Here's What, Why Goldfish Snack Crackers Now Have New Name: Here's What, Why
Goldfish Snack Crackers Now Have New Name: Here's What, Why One of America's favorite snacks has just gotten a more upscale rebranding. Goldfish, the popular cheddar-flavored catch launched in 1962 and known for a special appeal to kids, now has a new name. For a limited time, at least. And there's nothing fishy about why it's made the change. To try to get more adults to reel in the product. Out from the familiar orange-and-white packaging is the iconic "Goldfish Baked Snack Crackers" name, and in is this: "Chilean Sea Bass Baked Snack Crackers." It's a big switch, but the crackers are made with the same ingredients, says Connecticut-based p…

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by Joe Lombardi
News
NO WAY: Ripley's Believe It Or Not! Museum Shuttering NO WAY: Ripley's Believe It Or Not! Museum Shuttering
NO WAY: Ripley's Believe It Or Not! Museum Shuttering Ripley’s Believe It Or Not! museum in Atlantic City is closing on Dec. 31, but has plans to come up with "a new and exciting concept'' by the summer. It's been entertaining Boardwalk visitors for 26 years.  With a striking façade that suggests an enormous globe has crashed into the building, Ripley’s Believe It or Not! became an instant landmark after opening on the Boardwalk at New York Avenue. Its 400 exhibits include models of unbelievably tall and small humans, shrunken heads and mutant animals.  “We’re grateful for the support of our fans and guests, whose curiosi…

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by Jon Craig