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Here's Why Amazon Changed Controversial App Logo Change has come following complaints about Amazon's app logo. The online retail behemoth just unveiled an updated version of its classic “smile” box logo. Artists added a torn piece of blue packaging tape at the top of the box. Many people took a look at the new logo and saw a Hitler mustache. Explaining the logo choice, Amazon said the tape was meant to remind people more of the anticipation and excitement of getting a package delivered, the Verge reported. Wry observations pinged across the Twitter-verse in response. Then in March, Amazon unveiled an update of the updated logo, whic…

by Kristin Palpini

03/07/2021