In the initiative, coaches pledge to accept the challenge, receive a tub of water dumped on them and donate $25 to the Kay Yow Cancer Fund. If a coach decides to not accept it, then they will donate $250 to the fund.
The program was started by the coaching staff at the University of Arizona and has spread nationwide as part of a coast-to-coast fundraising program.
Both women's basketball coaches were "challenged" by their fellow coaches as head coach Carrie Seymour accepted the challenge from Assumption College head coach Kerry Phayre. Seymour challenged Long Island University Post head coach Deirdre Moore, Pace women's basketball alum and St. Francis Prep head coach Kerri White '13 and former Southern Illinois head coach and current Bentley University Assistant athletics director Cindy Scott. Assistant coach Patrina Blow was challenged by Bentley University assistant coach C White. Blow challenged The College of St. Rose assistant coach John Ardizone, Bentley assistant coach Dan Hunt and Iona College head coach Billi Godsey. T-Bone was challenged by the University of Oregon mascot the Oregon Duck. In turn, T-Bone challenged the University of New Haven and the University of Miami mascots to take the Cold Water Challenge.
To view the videos of coaches and T-Bone accepting the challenge, click here.