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Tuesday, dec 3
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Consumer Reaction
Business
Dollar Tree Announces First Permanent Price Increase In Decades
Dollar and a Quarter Tree? For the first time in more than three decades, Dollar Tree announced that it will be increasing the prices for most of its items up to $1.25 as the country contends with surging inflation rates. In recent years, dollar stores have been veering away from that moniker, with many upping prices to as much as $3 or $5 for some items. The new prices are expected to be rolled out to each of the company's 8,000 stores by early 2022 after the company tested higher-priced items for months, to which officials said there was a “positive customer reaction,” after attempting…