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Saturday, dec 21
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Business
Westchester County Association Rebrands Itself For First Time Since 1950
The Westchester County Association has completed a years-long transition from a leading business membership organization to Westchester’s most powerful economic development entity. On Monday, Sept. 10, to better reflect its policy and action-oriented identity, the Westchester County Association unveiled its first major brand realignment since its founding in 1950. The new brand emphasizes the WCA’s heightened focus on its high-level advocacy – which has long differentiated the organization within Westchester’s business community – and sets the stage for a series of major new economic devel…