TOWNSHIP OF WASHINGTON, N.J. -- From farmers markets to boutique stores, consumers across the United States have embraced the call to "shop local." However, many of these small businesses who rely on community support aren't given this same acknowledgment in their financial partnerships with large banking institutions. That's why more and more local companies are turning to community banks like Oritani Bank for uncompromised services and personal care.
"The most important relationship for a small business is with their bank," said Kelly Velasquez-Carcich, VP and business development officer at Oritani Bank. "It’s always good to know your banker personally, and let them know what's important to your company." Unfortunately, when dealing with national banks, many small businesses don't have this important conversation. "In larger banks, many people get lost," said Velasquez-Carcich. "With our clients, we understand things happen on a daily basis, and if there's an issue, there is always someone you can speak with."
In addition to this personal touch, community banks can have a tangible effect on a business' bottom line thanks to reduced charges and no hidden fees. "Hidden charges are tough because as a small business owner, you count on everything you have," said Velasquez-Carcich. "Community banks have charges that are far less, accounts often have no minimum balance and at Oritani we also have no fees based on how many transactions you perform."
For Velasquez-Carcich and Oritani Bank, equally as important as providing banking services is establishing relationships with other businesses and local professionals. "When you’re involved in the area through charities and other activities, it becomes this big network of professionals that you even end up using yourself," she said. "Thanks to this network, we partner with everyone from from delis to dentists, doctors and lawyers."
Oritani Bank meets the financial needs of companies ranging from one to several hundred employees. To learn more about the personal touch of a community back, visit its website today.