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Thursday, may 23
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Business
Sierra Outdoor Clothing, Gear Store Opening In Central Mass This Weekend
A national outdoor apparel and equipment retail chain will open a new location in Worcester County later this week. Sierra specializes in outdoor gear, equipment, and sporting goods and will host a grand opening on Saturday, Sept. 23, at Northborough Crossing on Shops Way. Festivities begin at 8 a.m. with games, giveaways, and prizes. Mix104.1’s Karson Tager of Karson & Kennedy will be at the store's opening from 8 until 10 a.m. They will also be giving away a $100 gift card in the week leading up to the grand opening on their radio show. Sierra is owned by …