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New Englland-Based Pepperidge Farm Unveils New Name For Goldfish Crackers: Here's What, Why New Englland-Based Pepperidge Farm Unveils New Name For Goldfish Crackers: Here's What, Why
New Englland-Based Pepperidge Farm Unveils New Name For Goldfish Crackers: Here's What, Why One of America's favorite snacks has just gotten a more upscale rebranding. Goldfish, the popular cheddar-flavored catch launched in 1962 and known for a special appeal to kids, now has a new name. For a limited time, at least. And there's nothing fishy about why it's made the change. To try to get more adults to reel in the product. Out from the familiar orange-and-white packaging is the iconic "Goldfish Baked Snack Crackers" name, and in is this: "Chilean Sea Bass Baked Snack Crackers." It's a big switch, but the crackers are made with the same ingredients, says Connecticut-based p…

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by Joe Lombardi
Sports
Tommy DeVito Hires Marketing Agency After Agent's Booking Snafu Tommy DeVito Hires Marketing Agency After Agent's Booking Snafu
Tommy DeVito Hires Marketing Agency After Agent's Booking Snafu Giants quarterback Tommy DeVito, a Don Bosco graduate, has hired a marketing agency to take over his personal appearances after an autograph signing at a Morristown pizzeria was canceled when his agent tried to double DeVito's fee. Maxx MGMT will now be handling DeVito's appearances, a rep for the agency confirmed. DeVito's agent, Sean Stellato, who had been making headlines for his "Goodfellas" cosplay, will still be negotiating his football contract, according to the New York Post. The move comes after Stellato tried to double DeVito's fee from $10,000 to $20,000 for an appearance at Con…

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by Sam Barron
Business
College Students Breathing New Life Into Local Massachusetts Businesses College Students Breathing New Life Into Local Massachusetts Businesses
College Students Breathing New Life Into Local Massachusetts Businesses A group of college students is helping small businesses in Massachusetts make a big impact before they've even crossed the stage and gotten their diplomas.  "Build You is my life," Founder and CEO of Build You Marketing Jake Ross said. "I am excited to continue this full-time after graduation and help the businesses we work with." Ross is the epitome of a self-starter. When the 21-year-old rising senior at Babson College saw the untapped potential that small businesses had, he decided to start his own digital marketing and PR firm.  Build You Marketing works by offering businesses an hourl…

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by David Cifarelli
Business
Are You Running A Local Business? The Team At Daily Voice Wants To Help Are You Running A Local Business? The Team At Daily Voice Wants To Help
Are You Running A Local Business? The Team At Daily Voice Wants To Help More than ever, success in business is determined by reach in your community. Daily Voice provides a direct line of communication to your neighbors. Whether you’re a new business or an experienced marketer, we want to work with you. Our products make it easy to reach local customers. Our team of experts can fit any budget. We’re your trusted source for news and information. We also want to be your trusted partner in advertising. Reach out whenever you're ready—we'll be here.

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by Daily Voice