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Sunday, may 26
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Business
Bullying, Harassment - Is This The Best A Man Can Get? Gillette Commercial Creates Controversy
As more and more companies shed light on important social issues through thoughtfully crafted advertising campaigns, Gillette is under scrutiny for the message of its latest commercial, which encourages men to ask themselves if toxic masculinity is “the best a man can get.” The offending commercial, which has been targeted for social media and can be viewed on YouTube, starts by depicting a group of boys bullying other boys. It goes on to show cat-calling and other destructive behaviors typically associated with “toxic masculinity.” While the commercial certainly seems innocuous and sociall…