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Menu Efficiency

Newton, MA
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Starbucks Making Menu Changes: Here’s What’s Going, Coming Starbucks Making Menu Changes: Here’s What’s Going, Coming
Starbucks Making Menu Changes: Here’s What’s Going, Coming Starbucks is streamlining its menu by discontinuing select beverages, including several Frappuccino® drinks, the Royal English Breakfast Latte, and White Hot Chocolate. The change takes effect on Tuesday, March 4 as part of the company’s ongoing effort to improve efficiency and focus on customer preferences. Starbucks says the decision is aimed at reducing wait times and improving consistency. The eliminated items are low sellers, difficult to prepare, or redundant in the menu. By narrowing its offerings, the company aims to enhance beverage quality and reinforce its identity as a premier co…

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by Joe Lombardi