“Coldwell Banker has been a leader in luxury real estate for more than 80 years,” said Sean Blankenship, chief marketing officer of Coldwell Banker Real Estate. “That’s not by luck, rather it’s by continually improving our program to ensure it serves the next generation of luxury customers all over the world. Each enhancement we make ensures that agents are prepared to succeed in the luxury real estate market and can effectively collaborate with their peers in our global network.”
Coldwell Banker affiliated professionals in Fairfield and Westchester counties utilize the Coldwell Banker Previews International luxury program to market some of the region’s most exceptional estates and properties. They can now take advantage of the fortified Previews certification course, which pairs the experience and first-hand knowledge of successful luxury agents with industry-leading resources to help agents meet and exceed the expectations of the most specific clients. The new Previews program provides learning, networking, marketing resources and mentorship to the newest generation of up-and-coming luxury agents.
A completely redesigned luxury website makes it easy for agents to collaborate and share marketing materials for listings with their peers around the world. The website will appear in multiple languages, underscoring the global appeal of luxury real estate. To date, the new platform features luxury real estate agents from over 75 countries.
There's no substitute for the classic magazine, and building off past years’ successes, Coldwell Banker has unveiled its quarterly Homes and Estates magazine. For the first time ever, the publication, which features top listings from around the world alongside luxury lifestyle content, will be available globally on newsstands and at Barnes and Noble. The magazine will also be distributed to subscribers of Unique Homes and will be available for download on the Previews Inside Out blog.
For more information on Coldwell Banker Previews or to view luxurious listings around the world, visit their website.