Babies R Us Reopening At American Dream

The retailer, a spinoff of Toys R Us, is reopening at American Dream in East Rutherford on Wednesday, July 19 at 11 a.m. following a ribbon cutting ceremony. 

The American Dream location spans 10,000 square feet and will offer products and services to new and expecting families. Babies R Us originally shut its doors in 2018. The Babies R Us opening comes on the heels of competitor Buy Buy Baby announcing it will close all its locations.

Toys R Us is also attempting a comeback at American Dream, opening a flagship two-story location at the mall in 2021. 

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